Sunday, February 28, 2016

Audi unintended acceleration PR film

This 10+ minute piece is worth your time. Just imagine all the work done by the legal, engineering, and marketing departments. Every sentence-- every word-- was carefully selected. And Unser's road tests!


2 comments:

  1. UnknownMarch 23, 2016 at 11:26 PM

    There's a lot at stake in the car industry and especially when it comes to how your brand is perceived, I don't think Audi wanted to take any chances!

    ReplyDelete
  2. UnknownMarch 9, 2019 at 6:45 PM

    I believe this video was never released for viewing by the public.

    ReplyDelete